Bonsai baut das CX-/Mystery- und Business Solutions-Geschäft aus

Gleich mit drei Personalien reagiert Bonsai auf das wachsende Geschäft im Bereich CX-/Mystery und Business Solutions. Anna-Sophie Knebel wird Team Lead und Client Partner des Bonsai-Bereichs CX/Mystery und Business Solutions. Mit zwei neuen Consultants, Jana Lunau und Ilona Schinz, werden zusätzliche Kapazitäten für das operative Geschäft geschaffen. Über denAusbau des Bereichs berichten New Business sowie planung&analyse.

Entrance ticket for German trade

How do products from other countries enter the German market? The best way is with a system: that's why Bonsai is now researching successful marketing and pricing strategies for Greek products. How the tool works and how start-ups can use it to minimise market entry risks:

Local Heros: Retail does a top job in the crisis

Retailers are doing a great job in the Corona crisis! According to a recent study by Bonsai Research, the "local heroes" are rated best: Butchers, bakeries, fruit and greengrocers.

Covid 19 stress test for trade

3,800 mystery shoppers check the hygiene measures in shops nationwide. Making customers feel safe in the shops is becoming an existential issue for retailers.

Customer Experience & MysteryElke Loew20 April 2020Study, Retail Study, Retail, Food Retail, Mystery Shopping, Corona Measures, Bonsai Research, Market Research, The New Normal, Retail Research

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