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Posts tagged with Category Management

In an interview with planung&analyse, Bonsai CEO Jens Krüger talks about the test markets of the future, the development of Bonsai into a platform for experimental marketing and his plans.

Media response, test market & sales supportElke Loew8 May 2020Market research, Bonsai Research, planning&analysis, shopper research, innovations, category management, customer journey, retail research