Posts tagged with media research
Bio-Zentrale successfully builds awareness with audio
Bio-Zentrale successfully builds awareness with audio

In the current audio effect case study, audio marketer RMS shows how audio advertising makes people want to buy the products of the organic headquarters. First highlight of the study conducted by Bonsai Research: The brand awareness of Bio-Zentrale more than tripled through audio contact. The willingness to buy also increased significantly.

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Media & AnalyticsElke LoewCase Study, Audio, RMS, Audio Effect, Study, Organic Headquarters, Media Research
Media professional Michael Voß moves to Bonsai
Media professional Michael Voß moves to Bonsai

Bonsai expands media and advertising impact research..: Michael Voß started work today at the market research specialist Bonsai . As a Client Partner, he strengthens the Media & Analytics division. Michael Voß was previously at Kantar, where as Associate Director Media Research he managed projects for media marketers in particular.

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Media & AnalyticsElke LoewBonsai Reseach, Media & Analytics, Personalities, Media Research