Test market Media & Analytics Shopper Research Customer Experience & Mystery Bonsai Strategy Bonsai Lab Bonsai Health Bonsai Public Bonsai Future

See. Understand. Do.

Market research with Bonsai. We show you potential that you have not seen before.

Double victory at TOCii: Top Of Class Insights Industry Awards for Bonsai Health and Bonsai Future

Read more >

BonsAI: The new marketing AI from Bonsai accesses real usage data from 20 million online users.

Read more >

Value Index 1/25 Online Forum on March 7: How marketing must respond to the new, subjective realities.

Read more >

German Donation Monitor 2024 meets with broad media response: More money for a good cause!

Read more >

bonsai-market-research-background-news-bremen.jpg

Our customers

 

FRAG bonsAI at the Deeper Insights Day of planung & analyse

On May 7, 2024, FRAG bonsAI, our innovative, AI-supported marketing solution, will be the topic of the planung & analyse Deeper Insights Day (DID). FRAG bonsAI enables companies to develop tailored strategies based on real behavioral data from 20 million online users. In real time. The team webinar is aimed in particular at marketing decision-makers from the beauty, health, food, fashion and durables sectors and is free of charge.

FRAG bonsAI: Data-driven marketing in real time
Jasmin Pampuch, Head of Shopper Research and Behavior Analytics
07.05.2025
11:00 a.m. to 12:00 p.m.

Registration for the Deeper Insights Day

Latest contributions from our experts

Recommended
Countdown to the week of market research
Bonsai Future, Lab, Bonsai Strategy
Countdown to the week of market research
Bonsai Future, Lab, Bonsai Strategy

The sixth Week of Market Research (#WdM25) starts this year on May 19 and runs until May 27, 2025. We are represented at WdM25 with three great topics. Our Qual researchers from Bonsai Lab are all about Decoding Culture. Our colleagues from Bonsai Strategy are at the start with the topic of Mental Availiability and Bonsai Future with the topic "Values. Change. Growth", which is all about how companies can shape the future on the basis of research.

Learn more →
Bonsai Future, Lab, Bonsai Strategy
Interview: "We enable real-time response to digital behaviors"
Shopper Research, Media & Analytics
Interview: "We enable real-time response to digital behaviors"
Shopper Research, Media & Analytics

FRAG bonsAI enables companies to develop tailored strategies based on real behavioral data from 20 million online users. Jasmin Pampuch, Head of Shopper Research and Behavior Analytics at Bonsai Research, explains how this works and what sets Bonsai apart from others in an interview at planung & analyse. On May 7, 2024 from 11:00 to 12:00, FRAG bonsAI, our innovative, AI-supported marketing solution, will be the topic of the planung & analyse Deeper Insights Day (DID).

Learn more →
Shopper Research, Media & Analytics
Value index 1/25 - how marketing can deal with new realities
Bonsai Future
Value index 1/25 - how marketing can deal with new realities
Bonsai Future

The Values Index, the largest long-term social media study on social change, was published last month with the new issue 1/25. Jens Krüger (Managing Director of Bonsai) and Kim Haußer (Head of Bonsai Future) explain in Markenartikel, the magazine for brand management, why the current change in values is so challenging for marketing, but also offers opportunities - and what brand values, real-time data and AI technology have to do with it.

Learn more →
Bonsai Future
 

Bonsai Sales Magazine - Get creative!
The new issue is here.

In the current issue of the magazine by people-understanders for marketing and communication professionals, everything revolves around creativity and innovation. Because creative companies are more successful. Let yourself be inspired by creative companies, people and ideas.

 
Bonsai Research - New Sales Magazine - Kreativiert Euch - Header2.png
 

For a coffee under the Bonsai

Arrange meeting

 

Analysts and Philanthropist

Contact
at Bonsai