With Jörg Schwarz, another consultant joins Bonsai Research from Kantar. The experienced project manager will support the team led by Maik Stücken and Martin Siek in the area of CX research. 

"With Jörg Schwarz comes an experienced market researcher and analyst who can immediately get involved in ongoing projects in order to offer our clients the usual good service," Maik Stücken, Head of CX & Mystery Research, explains the personnel appointment: "Especially in the current growth phase, it is important to get the right people on board."

Last year,Bonsai combined the areas of customer experience and mystery research. "With this, we created an exciting offer that was well received overall - but especially by our new clients in this area," emphasises Martin Siek, Head of CX at Bonsai: "Accordingly, the workload also increased significantly in day-to-day business, so that the reinforcement by an experienced colleague like Jörg Schwarz is particularly important at this time."