“AI—A Matter of Trust”
Bonsai Blog on the Nestlé future study “What will Germany be like in 2024” – Topic 2: “AI – a question of trust”.
Jasmin Pampuch, Head of Bonsai Shopper Research & Behaviour Analytics: “People don’t fundamentally have a problem with delegating responsibility to AI. However, they want to decide for themselves how far that responsibility extends.”
Healthy eating should not become a status symbol
Bonsai Blog post on the Nestlé future study “What Germany Eats in 2024”. Alexandra von Cukrowicz, Head of Nestlé, analyzes why prevention, longevity, and self-optimization are changing our relationship with food – and why enjoyment and community could become more important in this context. Bonsai Lab.