Enjoy, it's from Europe

Positioning fruit from Europe better because it is more sustainable than imports from Asia or South America is the aim of the two campaigns "Get a Fruit" and "Refresh Your Life", which are funded by the European Union. Within the framework of these campaigns, Bonsai Sales supports agricultural cooperatives in launching their products on the German market. In addition to the campaigns in the trade and listings in test markets, with which consumers are directly addressed, Bonsai also organises B2B events for trade and wholesale - now a tasting with TV and chef Roberto Enßlen as part of the Fruit Logistica industry trade fair.

Sales & Food ServiceElke LoewApril 25, 2022Bonsai Sales, Get a Fruit, Refresh Your Life, Market Entry, Distribution

Bonsai brings food start-ups forward

Bonsai now also offers start-ups sales in the food service sector - in gastronomy, communal catering and wholesale. Only one month after the launch of the new unit "Bonsai Sales & Food Services", the first projects for two new customers are already underway. For example, Bonsai will convince restaurateurs and caterers of GASTROtaste's innovative smothie and bowl concept POMOM. And the Zebra Bars and Zebra Ice from the Hanover-based start-up Zonama will bring Bonsai to wholesalers and where the demand for snacks is greatest - for example at petrol stations.

Lab, Sales & Food ServiceElke LoewMarch 21, 2022Food Service, Start-ups, Distribution