"Creativity as a success factor" makes the difference for companies

Creative companies are demonstrably more successful, according to the new study "Success Factor Creativity". The study's central question: What do creative companies do differently from others? "Success Factor Creativity" is the first study in Germany to measure what effect business creativity has on companies in competition. The study is published by the Hirschen Group and Bonsai Research - supported by Wirtschaftsjunioren Deutschland e.V. (WJD).

Bonsai Strategy, LabElke LoewOctober 5, 2022Creativity Index, Creativity as a Success Factor, New Study, Bonsai Research, Hirschen Group, Corporate Success