Better Brands by Bonsai - Part 3: Bonsai BrandMonitor
In the new webinar series "Better Brands by Bonsai", we show you what brand research can do for you today. The third part today is about:
Bonsai BrandMonitor - the brand success monitor
Our experts Evelyn Kiepfer and Prof. Dirk Frank will show you how continuous monitoring of brand strength and brand personality works. What quantitative brand tracking is based on and how you can benefit from it.
You can find our other two webinars on Better Brands by Bonsai here: