Bonsai launches its new virtual research platform for category management, product, packaging and concept tests. The highlight: in cooperation with HGT (Herzog, Glaser, Thelen), we are now combining tests in the studio with Studio@Home. A solution that is not only innovative, but above all efficient. As part of a roadshow (see below), together with our client Rotkäppchen-Mumm, we are demonstrating the real benefits of Bonsai 's virtual test markets and the new, smart offering.
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